Iʻtʻs a complicated world of needs and capabilities in the world of digital
Set your budget. People like to skip this and say Iʻll figure it out as I go, but to determine what you can accomplish and how, you need to know your spend.
Determine the goals for your business or campaign. So many of my clients have no idea where theyʻre going. They followed their passion to some success and then got stuck.
Identify your audience. Sure youʻve got some clients, but who are they and why are they your clients? Better understanding helps you grow your base.